become an image consultant

Executive Master Coaching Development Program

You can become a Master Certified Coach from the International Coaching Institute!

Help Your People Excel With Our ImageMaker 4-Step Process

With our ImageMaker 4-Step Process, companies can meet critical needs with assessments and recommendations on:

View a PDF of the 4-Step Process -

Companies and organizations the world over need and want this kind of information about people . . . people they want to hire . . . people they want to promote . . . people they want to fit into a team.

Listen to testimonials about the EMCD Online Course:

If you are an image professional, you are already accomplished in:

  • observing
  • analyzing
  • recommending solutions

These are the same tasks you would perform for companies and individuals with your additional related skills in implementing the 4-Step Process.

We give you ready-made, tested and proven tools that are simple to apply in any situation.

They produce crisp, fact-based results that make your assessments and recommendations win quick acceptance from your clients.

You can use the tools in the ImageMaker 4-Step Process to assess people for client companies -- or you can train their company staff people in using them.

YOU WILL PROVIDE A VALUABLE SERVICE

Either way, you will be providing a valuable service to companies large and small.

Of course, you can also use these same tools for consultations with individual clients who are seeking, not only image coaching, but broader "personal success coaching."

Certainly, by testing yourself with these same tools you will gain great self-insight, valuable to you in promoting your business.

The ImageMaker 4-Step Process will open up a whole new field of opportunity and reward for YOU.

. . . such as our Certified Seminar Leader (CSL) certification, enabling you to make presentations that solve problems for businesses, or our CIC (Certified Innermetrix Consultant) certification, enabling you to provide scientific information about values for individuals and organizations.

The ImageMaker 4-Step Process will complement and fit well with all of your other consulting skills and offerings.

The ImageMaker 4-Step Process was developed by Joyce M. Knudsen, Ph.D., Founder and President of The ImageMaker, Inc. -- incorporating, by permission, proven and accepted assessment tools from Inscape Publishing and Innermetrix.

You can become a coach and change people's lives. For over twenty-five years coaching has been my passion. As a Certified Inscape Distributor (One of the first to receive this honor) and there are few DiSC Distributors who are certified to teach you about behavior and offers the well-known Everything DiSC.

Connect with Dr. Joyce on:


STEP ONE: Self-esteem

The Tennessee Self Concept Scale (TSCS) consists of 100 self-descriptive items by means of which an individual portrays what he or she is, does, likes, and feels. The scale is intended to summarize an individual's feeling of self-worth, the degree to which the self-image is realistic, and whether or not that self-image is a deviant one. The TSCS provides an overall assessment of self-esteem, and measures five external aspects of self-concept (moral-ethical, social, personal, physical, and family) and three internal aspects (identity, behavior, and self-satisfaction). In addition, crossing the internal and external dimensions results in the mapping of fifteen "facets" of self-concept.

STEP TWO: Personality & Behavior

Inscape develops learning resources in 21 languages and distributes them in more than 50 countries. Over 40 million people have used these products to build stronger relationships.

  • Inscape is a DiSC® Leader with Global Reach
  • Inscape provides quality, research-based tools strong validity and reliability

STEP THREE: Attribute Index (The Hartman® Index)

The Attribute Index measures an individual's internal ability by separating intrinsic, extrinsic and systemic values. It has been found that companies are hiring people for hard skills and firing for soft skills. This index will scientifically measure the value systems of individuals to assist in recognizing job candidates with the "right" skill set. This index is based on the ORIGINAL work of Dr. Robert S. Hartman.

Five decades of research went into creating the Hartman Value Profile. This groundbreaking mathematical system accurately and objectively analyzes how our "values" affect our performance.

For more information view this pdf file

"What You've Discovered Using The Attribute Index Assessment Means Nothing Unless you take what you've learned and built on it"

STEP FOUR: Solutions With Rx CDs

The Rx CD System contains over 80 different CDs and is a completely integrated way for you to build on what you've discovered using the Attribute Index.

The state-of-the-art, cutting-edge CDs, offered through the Rx CD System, can aid you in overcoming your barriers to success and will also allow you to build on your existing strengths to take you to peak success.

Each and every Rx CD gives you an in-depth audio course and course manual with real-life applications with regards to the specific, targeted areas of development revealed by the Attribute Index.

No matter what type of learner you are, the Rx CD System has you covered.




Dr. Knudsen believes in the principle: "Model someone who has already reached the goal you want to achieve." Dr. Joyce M. Knudsen mastered the Image Profession. She was the very first person to achieve this distinction in AICI, The Premier Image Association.

Dr. Joyce Knudsen is an accepted/invited member of

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The premier directory of Life Coach practitioners


As an Innermetrix (both CIC and CIDC) Certified Innermetrix Distributing Consultant. I now have the capacity to give you a scientific representation of Robert S. Hartman, A Nobel Prize Nominee as well as a revolutionary solution that will take your clients to a level never before attainable online.


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TESTIMONIALS

“Dr. Knudsen’s assessment analyses were right on target. Thanks to her help I was able to better understand my capacities and areas needing improvement… I will be forever grateful for her contribution to better understand myself.”

--Attilio F. Galli, CEO, Cogito Financial, LLC.

"After taking the assessments I realized how much more we are able to help and coach others to be all they want to be. As I refer back to my own from time-to time I find that becoming aware of who I am is half the battle in becoming who I want to be…you have to know where you are before you can set goals to attain where you want to go. I found that having a starting point by using validated instruments is invaluable and is a service I look forward to offering to my clients as well."

--Kim Mittelstadt, Polished Image

“…I learned so much about my strengths and weaknesses. The assessments were so dead on to my personality it was almost scary. The power of knowing what I am strong at and what I need improving on was a catalyst to creating an action plan for me to become a better salesperson.”

--David Robinson, Courtyard By Marriott

”Praise, appreciation and ovation can only be expressed for their competency and ability of both transferring and applying assessment skills to my professional and personal development. I am forever grateful for the dynamic contribution in my development and well being and for the value of the assessments that have allowed me to “know thyself.” If others could only receive a fraction of what I have received, then they could only be richer for that.”

--Evangelia D. Souris, Image Professional

“I was amazed at how much was uncovered in the assessments and your analyses of these results were right on target. From a professional standpoint, I can see the value in using them as a tool for managers, not only in hiring, but also in helping them understand and work more effectively with their employees.”

-Linda Hoyne, Business Consultant

“Thank you for taking the time to evaluate and analyze my particular situation before making recommendations. I learned the importance of recognizing my potential and improving on my weaknesses while continuing to build my business. This, in turn, has helped to confront business issues, resolving them in a timely and positive manner.”

--Evelyn Ojeda, Skin & Body Studio

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